Tailored
campaigns for
brand success
About Us
LP Groups is a consulting firm which provides strategic support for brands internationally. We create flexible and high-impact campaigns that are catered to your brand needs. Across our work, we pride ourselves on our specialization in advising international market entry and/or market expansion in the United States.
Across our team, we have 10+ years of combined experience working with companies from over 4+ continents and 12+ industries. Our diverse portfolio gives us deep industry knowledge that is applied in our solutions to optimize processes and implement best practices.
View all10 +
Years of combined experience
4
Continents included in our reach
12 +
Industries of expertise
Market Research & Entry
- Market Segmentation
- Consumer Research
- Competitive Analysis
We provide strategic insight to help your business craft entry strategies that minimize risk.
Identify market trends & receive recommendations for brand integration
Better understand your consumer, their pain points, and dynamics
Create new location and demographic penetration strategies
1/4
Marketing
- Marketing Strategy
- Physical/Digital Content Creation
- Marketing Analytics
We strategize and craft compelling stories to resonate with your intended demographic.
Design marketing campaigns to better address your target audience & conversions
Create compelling physical/digital content to engage your target audience
Better measure campaign success and receive recommendations for future integrations
2/4
Data Analysis
- Predictive Modeling
- Risk Management
- Operational Efficiency
We derive meaningful insights to inform strategic decisions and operational improvements.
Identify market trends & tailor precise recommendations for brand integration
Grasp a better understanding of your consumer, their pain points, and their dynamics
Improve operational processes to support expansion into new markets and demographic segments.
3/4
Product Development
- Product Research
- Product Design & Testing
- Product roll-out
We help develop the entire process of introducing a new product concept to market.
Understand your current product and its effectiveness on users
Receive new designs and iterations for refinement
Final roll-out with focus on alignment with market requirements and consumer demand
4/4
Our Client Projects
DoorDash
Designed and implemented a user acquisition marketing campaign including market research, data analysis, large-scale campus events, and viral social media campaigning to accumulate 2000+ new orders.
Spotify
Developed a comprehensive campaign to assess use and awareness of Spotify Live Events platform including student research survey, data aggregation, competitor analysis, and two final deliverables to the Live Events marketing team.
Canva
Pioneered a beta brand ambassador campaign to increase student sign-ups for Canva Pro. Managed 25 college influencers to produce weekly batches of content, accumulating 181,000+ total impressions, 100+ ambassador sign-ups and activating 600 Canva Pro codes
L’Oreal
Identified sustainability hot topics and key opinion leaders (KOLs) within selected markets, creating a consumer-focused sustainability initiative. Further pinpointed 5+ ESG topics and their respective implementations.
Elcom
Conducted comprehensive market research on IoT in healthtech, examining competitive dynamics, market size, and consumer trends. Utilizing industry reports, surveys, and interviews, our study delivered strategic insights to identify opportunities in the IoT healthtech sector.
Maison 21G
Overseeing research on locations to open flagship stores in the US, price positioning in relation to popular US fragrances, and what products align with consumer tastes in the U.S. Promotion via micro-influencers and potential B2B partnerships. Research on utilizing AI software to replace marketing photo shoots.
Heidi
Developed a viral content marketing strategy to build brand awareness. Scripted, produced, and edited 45 short-form video content and tested 12 different video formats.
Dolby Atmos
Utilized SQL and conditional logic to analyze the preferences of approximately 600 consumers across the United States, focusing on their reception of Dolby Atmos technology. This led to the development of eight distinct integration strategies tailored to different consumer segments, guiding the implementation of Dolby Atmos in various consumer goods, enhancing user experience and satisfaction.
Vimeo
Conducted a marketing campaign and beta-testing phase, including Vimeo's AI application and platform interface. Organized a themed video competition and created six unique Vimeo-themed Instagram reels to enhance their social media presence. Participants favored prizes like platform exposure and branded merchandise.
88Rising
Integrated data mining techniques to analyze responses from approximately 1000 people worldwide, providing insights into 88Rising's annual Head in the Clouds festival. Identified potential areas for expanded marketing and ticketing opportunities using a SWOT analysis and real-time data visualizations.
Speak with us to see
how we can help
We would love to meet you and discover how our team can address your brand needs.
